John Deere Conquers the Arctic

John Deere Gator™ UTVs run in the most unexpected places. To prove just how true that is, we found a family of polar explorers who rely on the machines to operate their business: Arctic Watch Wilderness Lodge, nearly 500 miles north of the Arctic Circle. Then, we captured their story. 

With footage that spotlights the remote and undeniably harsh location the Weber family calls theirs, we developed content for TV, social, and our long-running series The Run With Us Field Report to show the Gator™ in action—helping just one family make the most of their land and business.  

Take a look at what life’s like at the top of the world.