After being closed for more than a month due to COVID-19, Havertys reopened the majority of stores on May 1. To reinforce their opening and new safety and hygiene guidelines, Havertys wanted a TV spot created around their biggest sale of the year, Memorial Day. EP+Co created a spot that highlights how the brand makes staying home just a little bit better, with store-wide savings, 0% interest and free delivery for its Better Together event. Using existing footage, custom in-house animation and voice over talent, the EP+Co team created an on-brand spot that spoke to customers’ current mindset, all done within a remote work environment.